Far too many organizations formulate their strategy with antiquated approaches designed to make everyone feel good, and then fail to implement anything meaningful. Ineffective strategies, assessed using assumptions rather than quantifiable metrics, muddy organizations’ abilities to hone an identity that will make them stand out. Developing goals around the business’s true competitive advantages — determined using a five-factor test — will distinguish them in the eye of the customer and result in extraordinary returns.

Meet Chuck

Chuck Bamford, Ph.D., is a strategy consultant who has worked with hundreds of organizations to develop and implement a compelling strategy. In his role as a professor for the past 25 years at Texas Christian University, University of Richmond, University of Notre Dame, Duke University and others, he has been honored with 22 Professor of the Year awards.

Timestamped Overview

During our conversation, Chuck and I discuss the following topics:

  • The major difference between The Strategy Mindset and The Strategy Mindset 2.0
  • Why knowing your current customers and competitors is so important
  • How to have a reason for existence
  • Mission statements
  • Important of Vision
  • How to structure an organization properly
  • How to keep an organization strategically aligned

Guest Resources

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Transcript

The following is an AI generated transcript which should be used for reference purposes only. It has not been verified or edited to reflect what was actually said in the podcast episode. 


 

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